SS Startup SecretsField Guide

The Journey

From an idea to going the distance.

Ten stages, in Skok’s teaching order. Each opens into the workshop pages and the full lecture for that stage.

  1. 01
    Value Proposition

    Find a problem worth solving and prove people will buy.

    3D4UBLACDEBTGain/PainMVSWhole ProblemWhole ProductFMF
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  2. 02
    Business Model

    Design a customer-centric model that can disrupt and scale.

    CORESLIPRSVPD
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  3. 03
    Product to Company

    Build a product that scales into a company, not just a feature.

    Package for PullSLIPPERY
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  4. 04
    Vision, Mission & Culture

    Create an authentic culture on vision, mission and values.

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  5. 05
    Hiring & Team

    Hire A-players and build a team that compounds.

    3 A's
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  6. 06
    Go to Market

    Turn the product into repeatable, scalable selling.

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  7. 07
    Storytelling

    Make storytelling your superpower with any audience.

    STORYABC
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  8. 08
    Perfect Your Pitch

    Get behind the perfect fundraising pitch.

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  9. 09
    Funding Strategies

    Raise the right money at the right time to go the distance.

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  10. 10
    Founder Mindset & Mentorship

    What it takes, and the gift of mutual mentorship.

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Reference & appendix

Everything else in the sandbox: the intro, glossary, philosophy, and workshop material.

Welcome to YOUR Startup Secrets Sandbox 5 pages HARVARD hidden pages 11 pages Hidden Embargoed or WIP content 10 pages Glossary for learning 1 pages How to comment in Coda 4 pages Documentation 3 pages